450,000 graduates enter a tightening job market
Thailand produces roughly 450,000 new graduates each year, about 61 percent of them with bachelor degrees. Yet the National Economic and Social Development Council (NESDC) has warned that 89 percent of executives avoid hiring fresh graduates. As of October 16, 2025, young people entering work face companies cutting openings, demanding experience and reorganizing jobs around artificial intelligence.
Contents
- 450,000 graduates enter a tightening job market
- Low unemployment hides uneven access to work
- Experience requirements narrow the first doorway
- Flexibility attracts graduates, with a cost in security
- AI changes both staffing and the skills companies buy
- Tariffs and closures squeeze hiring beyond export factories
- Where graduates can still find growing demand
- Universities connect learning with practical projects
- What employers expect applicants to demonstrate
- Policy options address training, businesses and protection
- Workers can build options while protecting income
- The Bottom Line
Many graduates are also reconsidering what they want from employment. Interest in permanent corporate roles, especially factory work, is weakening as freelancing, digital content, gig work and small online businesses offer greater control over schedules and location. Some want independence; others are responding to fewer opportunities for a first job.
Employers cite weak practical skills, limited workplace experience and the need to control costs in an uncertain economy. During 2025, businesses have reduced recruitment for jobs that require training and moved toward temporary contracts. Graduates face a difficult loop: they need experience to get hired, while the opportunities to gain that experience are narrowing.
Trade tensions, automation and business closures are adding pressure. Thailand's unemployment rate remains low, but young job seekers, degree holders and workers with too few paid hours face a tougher market than the national figure suggests.
The shift reflects changes beyond Thailand. Companies worldwide are reducing staff, adding AI tools to job descriptions and combining office roles. Thailand has its own complication: a large share of employment is informal, outside conventional jobs with regular wages and benefits. People may still be counted as working while struggling with unstable earnings or work that makes little use of their qualifications.
Low unemployment hides uneven access to work
Thailand's official unemployment rate returned to roughly 1 percent in 2023 and early 2025 after rising during the pandemic. Figures for specific groups show greater strain. Unemployment among workers covered by social security reached 2.3 percent in July 2025, its highest level in three years.
Youth unemployment, covering people aged 15 to 24, climbed to 5.9 percent in the second quarter of 2025, the highest since 2023. Among holders of bachelor degrees and above, unemployment rose to 18.9 percent in the same quarter, sharply higher than in the preceding period.
Total employment has fallen by more than 500,000 from its 2023 peak of around 40 million jobs, reached during the recovery after the pandemic. Underemployment has increased in trade and services. Underemployment means someone has work but gets fewer hours, less income or less use of their skills than they need.
Average weekly working hours have edged upward. Part of that increase reflects people combining more shifts to make ends meet, rather than growth in good jobs. More hours can therefore coexist with financial pressure.
Informal employment and seasonal agricultural work help explain why the national jobless rate stays low. A person earning irregular income can count as employed even while seeking something more stable. Graduates and urban workers whose skills do not match vacancies can struggle without their difficulties being fully captured by the headline rate.
The figures trace several stages of the changing market:
- Late 2022: Growth in technology areas such as cloud services and computer systems design began slowing as companies adjusted staffing and brought large language models into their work.
- 2023: Employment peaked at around 40 million jobs after the pandemic rebound, while official unemployment returned to roughly 1 percent.
- Early 2025: The official unemployment rate remained around 1 percent.
- Second quarter of 2025: Youth unemployment reached 5.9 percent, while unemployment among holders of bachelor degrees and above rose to 18.9 percent.
- July 2025: Unemployment among workers under social security reached 2.3 percent, the highest in three years.
Experience requirements narrow the first doorway
A study covering more than 221,000 job postings found that only about one fifth were suitable for beginners. Most required one to two years of experience. Surveys during 2025 also show employers strongly prefer experienced applicants and are reluctant to train recruits in basic workplace expectations.
Paid internships, one route into professional work, have become harder to access. For graduates, fewer placements and fewer roles open to beginners make it harder to build the record that employers request.
English proficiency, problem solving, communication and sales ability repeatedly rank among the skills employers value most. Companies want recruits who can work in teams, deal with clients and adjust when business needs change. Technical knowledge alone may leave an applicant short of those expectations.
Demand exists for expertise in data, cloud computing and cybersecurity. Cloud computing allows organizations to use computing resources over the internet, while cybersecurity protects digital systems and information. These jobs still require people to explain problems, coordinate with colleagues and understand customers.
The Asia Foundation's research on Thailand's developer community identifies persistent gaps in advanced programming, cloud computing and cybersecurity. Access to quality training and mentorship is also limited outside major urban centers. Graduates seeking specialist roles therefore face both an experience gap and unequal access to the support needed to close it.
Flexibility attracts graduates, with a cost in security
Many graduates place flexibility alongside pay when choosing work. Remote working during the pandemic changed expectations about where and when a job should be done. Project contracts, digital content and online commerce offer alternatives to rigid schedules and modest starting salaries.
Younger workers often prefer building a portfolio across projects to committing immediately to a conventional corporate career. Social media, online marketplaces and platforms connecting clients with contractors make independent work more visible and accessible.
A portfolio gives an employer or client something concrete to assess, such as a completed design, a marketing project or working software. Graduates can use it to show ability when they lack a long employment history.
Freelance income can fluctuate, and independent work often lacks social protection. That tradeoff matters in Thailand, where informal employment already accounts for a large part of work across many sectors. Greater control over time can come with less predictable income and fewer benefits.
Employers are moving in a similar direction for different reasons. The NESDC has noted a shift away from permanent positions toward contract and part time arrangements. Graduates seeking flexibility and companies seeking lower fixed costs may meet in the same market, but their needs for security and predictable earnings remain different.
AI changes both staffing and the skills companies buy
Thai businesses are using artificial intelligence to handle repetitive tasks in marketing, administration and operations. Large employers, including banks, are offering early retirement schemes starting at age 45, partly to reorganize around AI and digital tools.
Marketing teams can use AI for basic copywriting, grouping audiences and improving campaigns. That can reduce demand for junior recruits doing routine production while increasing expectations for strategy and client work.
Software teams face another change. Junior developers can build more with AI tools, reducing demand for some senior positions centered on writing code. Companies have greater need for reviewers, architects and product owners who can define the problem, organize how a system should work and verify its output.
Banks and other corporate offices are also accelerating automation of routine workflows, prompting team redesigns and early retirement offers. Graduates entering these organizations encounter fewer traditional starting positions and more jobs combining technology with customer or product responsibilities.
Global research shows rising unemployment among certain university majors exposed to AI. Growth in cloud services and computer systems design slowed after late 2022 as businesses adjusted staffing and integrated large language models, AI systems that produce and process language, into daily work.
Research also points to a mild negative relationship between AI use and job growth in some office occupations, especially those involving complex mental work. The timing and mix of recruitment are changing, and affected occupations can take longer to recover during downturns.
AI also raises productivity and creates new work. Industries that use it effectively can develop new products and offer higher wage potential to people able to integrate the technology. Thailand faces the task of building that capability widely while protecting workers whose jobs are disrupted.
Tariffs and closures squeeze hiring beyond export factories
The Economic Intelligence Center of Siam Commercial Bank estimates that roughly 5 million Thai workers, about 12 percent of the labor force, face the risk of job losses or reduced hours through the direct and indirect effects of U.S. tariffs on Thai exports.
Exposure is concentrated in rubber, textiles, tyres, auto parts, electronic components, consumer electronics and hard disk drives. Tariffs are taxes on goods entering a country. When they weaken export demand, the effects can spread from manufacturers to suppliers and other businesses serving them.
Companies often cut overtime first, then shorten schedules and, in some cases, reduce staff. Those changes can reach official employment figures with a delay, while workers experience the loss of earnings earlier.
Small and medium sized enterprises (SMEs), a backbone of Thai employment, are struggling more than larger companies. NESDC reporting points to more than 24,000 SME closures and 1,234 factory shutdowns in recent periods. Company deregistrations also rose, with thousands of businesses closing between January and July 2025.
Business closures remove existing jobs and reduce opportunities for new recruits. Companies still operating may hesitate to take on graduates when training costs are high and demand changes from month to month.
Tourism has recovered, yet employment in hotels and restaurants has slipped among temporary staff as operators contain costs. Recovery in visitor activity can therefore occur alongside cautious recruitment and fewer shifts for some workers.
Where graduates can still find growing demand
Several sectors continue to need workers, particularly where digital technology, an aging population and industrial upgrades meet policy support. Employers in these fields generally seek a combination of technical ability and skills for working with other people.
- Digital technology and cybersecurity: Software and digital services are growing quickly, supported by government incentives and investment from global cloud companies. Cybersecurity spending in Thailand is expected to reach roughly 18.4 billion baht in 2025. Employers want AI literacy, cloud skills, cyber defense and data analysis, alongside communication and client management.
- Semiconductors, electric vehicles and advanced manufacturing: Policies supporting electric vehicles and electronics, together with companies spreading production across more locations, are creating work in factory automation, quality engineering and supplier management. Knowledge of sensors, power electronics and production software is useful.
- Tourism and hospitality: Airlines, hotels and travel services are rebuilding teams as international travel stabilizes. Customer service and digital marketing help applicants stand out. Hotels continue to need human hospitality at the front office, while AI supports administrative analysis and marketing.
- Healthcare and elder services: Thailand's aging population is increasing demand for nurses, physiotherapists, fitness trainers and specialists in elderly care. Employers value empathy, safety procedures and digital record keeping.
- Green jobs and sustainability: Universities have added sustainability to courses, while employers seek skills in waste management, energy efficiency and compliance. Community projects give graduates useful practical experience.
- Finance and compliance: Accounting, auditing, risk and work involving large amounts of data remain active as companies respond to regulations and digital change. Analysis and process improvement can help graduates move beyond clerical tasks.
Hiring in these areas depends on matching training with workplace needs. Thailand has a shortage of advanced digital talent: only a small share of the population has higher level digital skills, and the country produces only a few thousand IT graduates each year relative to demand.
That gap is encouraging alternative training providers to expand. Intensive courses and coding bootcamps combine skill development with services intended to help participants find employment.
Universities connect learning with practical projects
Thailand's Ministry of Higher Education, Science and Innovation has directed universities to integrate the United Nations Sustainable Development Goals into teaching and community work. The goals connect issues such as environmental protection and social development with practical projects.
A national survey of students across 94 institutions found that most gained experience related to sustainability through placements and internships. A large majority felt more confident about finding work after graduation, and many expressed interest in sustainability careers or entrepreneurship.
The University to Tambon initiative gives students practical projects in local communities. Such work helps them build portfolios that employers can evaluate alongside academic results.
Leading Thai universities have expanded courses in AI, data science, cybersecurity and digital business, often with industry partners. Partnerships can introduce students to real projects and internships before they enter the job market.
Research on the developer community nevertheless identifies differences in training access between urban and rural areas, gaps in advanced programming and cloud skills, and a need for stronger mentorship. Expanding course titles alone leaves those practical needs to be addressed.
Intensive training programs and coding bootcamps promise faster skill development. They often include coaching, employer contacts and job guarantees, attracting graduates seeking practical experience and quicker access to fields with strong demand.
What employers expect applicants to demonstrate
Employers repeatedly request English, clear communication, problem solving, teamwork and basic business etiquette. They also value the ability to learn quickly and a record of completing projects on time.
Technology applicants are expected to understand cloud platforms, databases, AI prompting and cybersecurity fundamentals. AI prompting means giving an AI system instructions that help it produce a useful response, followed by checking the result.
Finance employers ask for spreadsheets, data visualization and knowledge of compliance requirements. Hospitality and retail businesses seek customer care, the ability to resolve service problems, and familiarity with digital tools for reservations, inventory or marketing.
Students can build evidence of those abilities through courses with work placements, portfolios of projects, case studies and code repositories. Competitions and hackathons can simulate client problems, while short credentials demonstrate knowledge of specific tools used in a target industry.
Industry meetings, alumni groups and local conferences can help graduates make professional connections. Short contracts may offer exposure to workplace routines. These activities give employers concrete evidence of experience when most vacancies favor applicants who have already worked.
Policy options address training, businesses and protection
Expanding learning that includes workplace experience could help graduates enter employment. Tax incentives for companies providing structured apprenticeships and first jobs are among the proposed responses to employers' reluctance to train beginners.
Targeted vouchers for skills training and portable learning accounts could help workers pay for short courses that build toward further qualifications. Public employment platforms could identify vacancies open to beginners and set consistent standards for internships.
SMEs need deeper support for adopting digital technology. Grants or shared investment in software, cybersecurity and small projects testing AI applications could improve productivity and create roles. Export businesses exposed to tariffs, especially in rubber, textiles and electronics, could benefit from help finding new markets and meeting compliance requirements.
Social protection could be adapted to include freelancers and contractors who depend on a particular client, with access to insurance, training and credit. Universities and employers could give formal academic credit for industry projects, allowing graduates to leave with evidence of practical work as well as transcripts.
Better information on underemployment and informal work would help policymakers direct support more precisely. These are possible responses to the employment pressures, with no implementation dates given.
Workers can build options while protecting income
Graduates and workers already partway through their careers can combine training with practical exposure rather than wait for policy changes. A portfolio showing completed work gives employers more to assess than a resume alone.
Stronger English and digital fluency can open opportunities across sectors and support work with multinational teams. Practicing with AI tools should include giving instructions, verifying results and checking errors, using the tools as assistants.
Workers can target growing industries where their existing background is useful, or consider related roles when their preferred occupation is crowded. Internships, apprenticeships and project contracts with professional mentors offer experience and feedback.
Communication, presentation and client handling deserve attention because they often influence promotion. Intensive training programs can be useful when they offer employer networks, career coaching and clear placement records.
Financial preparation matters when income is uncertain. Savings for periods between jobs, together with an understanding of freelance contracts and their benefits and risks, can help workers manage transitions. Thailand's changing market makes practical ability, adaptability and income protection increasingly connected concerns.
The Bottom Line
- Thailand produces roughly 450,000 graduates annually, while the NESDC says 89 percent of executives avoid hiring fresh graduates.
- Youth unemployment reached 5.9 percent in the second quarter of 2025; unemployment among holders of bachelor degrees and above rose to 18.9 percent.
- Total employment has fallen by more than 500,000 from the 2023 peak of around 40 million jobs.
- Only about one fifth of more than 221,000 job postings studied were suitable for beginners.
- U.S. tariffs put roughly 5 million workers, about 12 percent of the labor force, at risk of job losses or fewer hours.
- Business closures and cautious hiring are narrowing opportunities, while AI changes tasks and recruitment needs.
- Growing fields include digital technology, advanced manufacturing, healthcare, hospitality, sustainability and finance.
- Practical projects, English, digital skills and professional experience can improve access to work; flexible employment also brings income and protection risks.






